Jonathan Farley Sold His Course Platform for a 400% Profit

$1,200

Initial Investment

$480,000

Approximate Sale Price

400%

Overall Profit

Background

Jonathan started his online course after gastric sleeve surgery. He discovered a community need after participating in a 1,000-member Facebook group.

Implementation

Johnathan made an initial investment of about $1,200 on LifterLMS and software. He used the Infinity Bundle. After adjusting his pricing model several times, he settled on a membership model. When his course launched he had the first 2 weeks worth of content recorded and continued to produce and install additional content after launching his platform.

LifterLMS Case Study_JF
Jonathan Farley

Result

A year and a half after implementation, Jonathan sold his platform to a 3rd party for a 400% profit and remains on in a consultation capacity for an additional monthly stipend. He currently helps other customers build LifterLMS course sites with his platform ‘Tools for Course Creators.’

Individual Results may vary, and this result is not claimed to represent typical results.

Listen to Jonathan's Story

Press play below to hear Jonathan tell his story in an interview with LifterLMS CEO Chris Badgett.